About

A native of New Jersey, I moved to the central coast and quickly adopted the California lifestyle. Once my career as a pro snowboarder flamed out, I went  back to school  and received my B.F.A.  with honors in Graphic Design from CSU Fullerton. Out of school I was hired as a designer/ product photographer  for the high-end jeweler Charriol International. I then continued on to Arrowhead General Insurance Agency as lead designer where I won numerous design awards. Now running Casella Creative full-time, I specialize in finding unique solutions for difficult problems. My favorite designs are clean and timeless with an unexpected conceptual twist.  My love for design can be traced back to my childhood and so can my passion for surfing , snowboarding, skateboarding, golf and soccer.